Snapchat Beats Expectations to Post Impressive Revenue Growth in Q4 2022

The year 2017 was nothing short of a rollercoaster ride for Snapchat. The company had to get all out in a harm control mode due to the negative publicity. Although the company's Q3 earnings were sort of a hit or miss final year, they managed to produce some impressive results in Q4 2017.

Snap announced its Q4 2017 earnings yesterday, and the investors are very relieved most the company's latest earnings report. Snapchat's parent company not only vanquish analysts' revenue expectations for Q4 of 2017 just as well posted the biggest internet user add-on in over a year.

Analysts expected the visitor to post a loss of around $409 million and virtually $255 million in revenue. Only Snap proved them wrong and reported a loss of about $350 1000000 and $286 million in acquirement for the quarter. Information technology is also worth noting that this is the start time Snap has surpassed marketplace expectations since going public final year, which should take positive ramifications in analysts expectations in the futurity.

The positive numbers were naturally well received by the investors and the visitor's shares skyrocketed almost 26% in after-hours trading. It is indeed a relief for Snap after the rough start as a public company. Founder and CEO Evan Spiegel noted that over 40 million users had received the much-maligned redesigned Snapchat app then far.

He also added that content consumption and time spent in the redesigned application are unduly college for users over the age of 35.

Our business actually came together towards the finish of last year and I am very proud of our team for working hard to deliver these results. We ended 2017 confident that we can grow our Snapchat community and monetize our products more efficiently than ever earlier. – Evan Spiegel

In terms of the usage metrics, Snapchat added close to 9 1000000 daily active users in Q4. It is the highest net addition since Q3 2016. Although we are not sure if the users are pleased with the redesigned app, the usage metrics certainly indicates that there'south a lot of hype surrounding Snapchat.

Lastly, earlier catastrophe the earnings call, Spiegel revealed that Snap has been talking to wireless carriers to partner upwardly on data plan exceptions. Apparently, more people are willing to utilise the application when the data is less expensive. He said, "We have recently launched partnerships with wireless carriers in over a dozen markets to brainstorm reducing cellular bandwidth costs for Snapchatters."